Chief Executive Officer, JD Retail
Lijun Xin is chief executive officer of JD Retail. Mr. Xin joined JD.com in 2012 and has held several key positions within the company. As head of the Apparel & Home business department, he pioneered the integration of online retail and marketplace model in business operation. Later on, he held the position of president of the Home & Life business unit and Life & Services business unit, respectively. During this period, Mr. Xin was in charge of JD's life and service-related businesses including healthcare business. By 2018, he had led the establishment of healthcare business across the entire pharmaceutical industrial chain, providing patients with end-to-end healthcare services throughout the diagnosis process, and successfully made online medicine purchase eligible for reimbursement under national social medical insurance schemes for the first time in China. In July 2019, he was appointed as CEO of JD Health and was in charge of its business strategy, development and operation. Mr. Xin is widely recognized by the industry as an innovator and a leading figure in the field of "Internet + healthcare". Under the leadership of Mr. Xin, JD Health was successfully listed on HKEX in December 2020. JD Health provides a wide assortment of high-quality pharmaceutical and healthcare products that cater to all aspects of users' diverse healthcare needs, creating a complete and comprehensive "Internet + healthcare" ecosystem. Mr. Xin holds an EMBA degree from China Europe International Business School and a bachelor's degree of science in electrical engineering and automation from Shanghai Jiao Tong University.